NBA 2K has evolved 2K MT from simply another product that is hyped within the world of gaming. It's become a major cultural phenomenon and its connection to pop culture, music and sneakers with fashion and of course, basketball has taken the franchise to levels is unmatched by any other sport. With the release of its most recent edition, NBA 2K23, the game made history by naming J. Cole as the first rapper ever to appear on the cover of NBA 2K with the Dreamer Edition. Although it's no surprise that 2K announced a cover like this in the midst of the launch, the pattern of the game itself probably indicated that this could happen one day. Even with that being said that this was not 2K's idea, it is J. Cole's.
"Three and a half " years when he dunked within one of breaks during the All-Star Weekend Saturday Night, J. Cole said 'Ronnie I'd love to join you in MyCareer and help you think of the concept of it,'" Ronnie 2K tells Complex. "I was part of our team on bringing this to reality, but it was appropriate to collaborate with the man. When we announced the teaser, everyone thought it would just be another basketball player...it allows us live in culture, fashion, music, and 2K has his seat at now."
Its J. Cole cover is one of four different covers featured in the latest edition of 2K and the other covers feature Michael Jordan, Devin Booker and a duo featuring Sue Bird and Diana Taurasi. NBA 2K23 discussion has been being discussed on social media since the NBA ratings dropping this week. Kevin Durant Cheap NBA 2K MT even took at playful jab when his 2K rating was released.On the week leading up to the game's release, we spoke with Ronnie Singh aka Ronnie 2K about the choice to put MJ on the cover rather than LeBron, why Devin Booker was selected over other NBA stars, MyCareer, ProAm, gameplay, and much more.