The Shopify ecosystem is a huge playground that seems to be a great opportunity for almost everyone who’s a part of it: from web developers and designers to big service agencies. Have you ever wondered where exactly you are in that playground?
To be more specific, do you know what types of services you and your competitors are doing? What are the top Shopify merchants’ demands when it comes to store development and optimization? What is the right direction to grow your Shopify development services
To answer these questions, in today's article, we are going to list the most popular Shopify development services and introduce to you the top 10 examples of certified Shopify Partners and Experts.
Types of Shopify development services
If you perform a search, you’ll find that there are a wide variety of development services. We’ve grouped them into 8 main types of Shopify development services that you are, or will soon be, providing to your clients.
1 - Shopify theme development and customization
Having a proper Shopify theme for one’s online store is important because of the backbone of any visual brand. A theme is the initial layout of a store’s presence, and so they should fit with one's brand identity from the very start.
Accordingly, there's such a great supply of Shopify theme designs and customizations on the market. Many theme developers or agencies offer services such as building Shopify themes, UX/UI theme design, or Shopify plus theme development company. Some of the big names to mention are Pixel Union and Liquify.
2 - Shopify store setup and customization
To customize Shopify stores in the long run, obviously there must be coding and technical stuff involved. Not every merchant is tech-savvy or has a skillful development team. That's why web developers and agencies usually support store setup and customization services to unravel merchants’ problems.
Some of the main activities you can easily see are creating Shopify stores from scratch, building pages (landing pages, homepages, etc.), modifying existing Shopify pages, Shopify cart customization, and page conversion rate optimization.
For example, SellerSmith is a certified Shopify Expert that provides store development services such as theme customization and landing page design. PageFly, the top Shopify page builder app, is one of SellerSmith’s biggest projects. It can help Shopify merchants customize their own pages without the need for technical knowledge.
3 - Shopify app development and customization
This type of service will require a longer time in a project because it's more inclined to high-tech and specialized requests. Some clients will ask you to create a whole new private app, add more features or functions in existing Shopify apps, or integrate with another 3rd-party app.
An example of this is Apolomultimedia.com, who are certified Shopify Experts located in the US. They have had many projects related to app development and customization, the quality of which is proven in nearly one hundred 5-star reviews from their clients.
4 - Shopify migration
There are many clients that don't initiate their eCommerce journey with Shopify. Maybe they start with Etsy, Wix, WooCommerce, and so on. If they want to switch, Shopify supports migrating store data from those platforms, and there are plenty of Shopify Experts and agencies that can professionally carry it out in a short time, along with services to migrate new clients to Shopify Plus.
5 - Shopify store updating and maintenance
When talking about the long-term factors of a sustainable online store, you can’t miss updating and maintenance. Shopify merchants who have no experience or knowledge of coding or technology would be more likely to hire a team to optimize and maintain their stores on a regular basis. ,
Some common services in this field involve back-end maintenance, Shopify update support, site security audit, and data optimization. The Monthly Shopify support retainers from Liquify are a great example of this. Or, you can check out Orangemantra’s upgrading and maintenance service.
6 - Shopify SEO service
You can see that many agencies or developer companies will include Shopify SEO and marketing services, along with other development services. That is because SEO is not only a strategy for increasing conversion rate and getting organic traffic but also a pedal to optimize one's online store within itself.
SEO services are diverse. They could be improving SEO options, giving marketing and SEO advice to boost conversion rates, implementing XML sitemaps and Google Analytics, doing content audits and keyword research, or optimizing page titles. WhiteCap SEO is a Shopify Expert example of providing such SEO solutions.
